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pros and cons of AI, how to create value from data, the legal and ethical limits of technology. Write a (short) business plan for your AI project. This report/plan will be delivered at the end of the kickoff meeting to all stakeholders involved. A business plan should be tailored to your hotel and your idea (obviously). It should have: – at least 1500 words – at least 2 illustrations (could be from a drawing of your app to a graph or a flow chart …) – an executive summary Here are 2 links to help you with this assignement: – https://hbr.org/1985/05/how-to-write-a-winning-business-plan (for the general structure) – https://hbr.org/2016/11/the-four-phases-of-project-management (for the global aspects of the project) Subjects: AI in hospitality – Trends of Innovation Machine Learning – The true business power of AI McKinsey – Insight-Value Chain – Business impact of data driven decision